01
Website Design & Development
Planning, information architecture, wireframes, UI design, front-end implementation, CMS setup, and launch support for new websites.
Designing clear, effective web experiences.
DDU is a small digital production unit based in Japan.
We design, build, and improve websites, landing pages, and e-commerce experiences, from information architecture and UI design to implementation, analytics, and ongoing optimization.
From initial planning to post-launch improvement.
DDU supports the full web production process, including content structure, user journeys, design, implementation, CMS and e-commerce setup, analytics, and ongoing improvement.
We focus on creating websites that are clear for users, manageable for clients, and ready to improve after launch.
Services shaped around the project.
02
Landing Page Design & Optimization
Landing pages designed around audience intent, messaging, conversion flow, mobile usability, calls to action, and form optimization.
03
Shopify & E-commerce Improvement
Shopify setup and improvement for product discovery, product pages, purchasing journeys, campaign pages, analytics, and ongoing optimization.
04
WordPress & Existing Website Modernization
Improvement and modernization of existing WordPress websites, including structure, mobile usability, content management, SEO foundations, and maintainability.
05
Analytics & AI-Assisted Workflow
Analytics setup, search performance review, reporting, research, content structuring, and AI-assisted workflows that support better decisions.
Work shaped by problems, decisions, and improvement.
Each case study explains the challenge, our role, key decisions, platforms, and the improvements made, not only the final appearance.
E-commerce / Analytics / Search Improvement
Analytics and Search Journey Improvement for a Specialized E-commerce Site
We reviewed analytics, e-commerce tracking, structured data, search performance, and product navigation for a specialized e-commerce business, creating a clearer foundation for ongoing improvement.
Brand Website / Shopify / WordPress
Brand Website and E-commerce Development for an Independent Apparel Brand
We created a brand website and e-commerce platform for an independent apparel brand rooted in street culture, combining editorial content, product discovery, mobile usability, and ongoing operation.
Small team, clear process.
DDU is a small and flexible digital production unit. We define the goal, scope, schedule, and communication process before implementation to reduce uncertainty and keep the project moving clearly.
01
Define the goal and scope
We clarify the purpose, audience, required pages, responsibilities, schedule, and expected deliverables before production begins.
02
Structure information and user journeys
We organize the content, page hierarchy, user questions, calls to action, and navigation before focusing on visual details.
03
Design and implement
We create the interface and build the site with mobile usability, content management, performance, and maintainability in mind.
04
Measure and improve
After launch, we review analytics, search performance, content updates, and user journeys to identify the next improvements.
Platforms connected to production and improvement.
We select platforms based on the project's goals, existing environment, content operations, sales process, and improvement needs.
- Shopify
- WordPress
- Google Analytics
- Google Search Console
- Looker Studio
- OpenAI
The names and trademarks shown are examples of platforms we work with and do not indicate an official partnership or certification.
A small digital production unit based in Japan.
DDU stands for Digital Development Unit.
We support website design, development, e-commerce, analytics, and ongoing improvement by organizing the appropriate roles for each project.
Our size allows us to work flexibly while keeping the project scope, schedule, responsibilities, and communication process clear.
Have a web project in mind?
Send a message through Upwork with your project goals, current website, required pages, preferred platform, and expected timeline. Even if the scope is not fully defined, we can help organize the requirements and identify a practical starting point.